Uncomfortable Questions

Uncomfortable Questions

You can learn a lot about a person by the nature of the questions they ask. Brilliant, effective creative pros are willing to ask questions that are inconvenient and uncomfortable. Many people avoid these types of questions because they wish to avoid the accountability that comes with any answer they might find. However, those who are willing to ask uncomfortable questions are more likely to get to the heart of an issue faster and are thus more likely to solve the problem more effectively.

There are probably questions lurking in the back of your mind that you’ve been unwilling to ask because you are—perhaps unknowingly— trying to avoid accountability for the answers you discover.

►Why are wedoingthis?

►What if we tried…?

►What if we’re wrong about…?

Cowards only ask safe questions. And their work shows it. Brave, diligent creative pros are willing to tread into uncomfortable places to get to the heart of the matter.

Those who ask the best questions ultimately win.

Is there an uncomfortable question that you’ve been avoiding? How might you begin to ask it or pursue an answer today?

You must grow comfortable with asking uncomfortable questions.


What uncomfortable question have you been avoiding?

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